2020 second-hand car circulation industry development

(2) The development of second-hand car dealers

At present, there is no obvious change in the situation that the main body of second-hand car dealers is small and scattered. According to the survey data, the proportion of second-hand car business enterprises with an annual transaction scale of less than 100 vehicles is 59.6%, of which the annual transaction scale of less than 50 vehicles accounts for 23%. From the point of view of the product level of enterprise management, the annual transaction scale of less than 50 car dealers mainly operate low-end cars below 30,000; Car dealers with annual transaction scale of 50-100 units are mainly engaged in mid-end cars of 30,000 to 200,000 yuan; The annual transaction scale is about 100-500 units, mainly operating 200,000 to 500,000 yuan of high-end cars. From the perspective of the main income of enterprises, 82.6% of enterprises are within 1 million yuan.

At the same time, the number and scale of independent used car dealers are expanding. From the data of the top 100 second-hand car dealers in 2019, there are 51 independent second-hand car dealers in the top 100 enterprises, an increase of 14 compared with 2018. The top 100 dealers traded 204,000 vehicles with a transaction volume of 44.443 billion yuan. Among them, the transaction volume of second-hand car trading market enterprises was 44,000, and the average price of bicycles was 174,000 yuan; Independent used car dealers traded 160,000 vehicles with an average price of 230,000 yuan. Among the second-hand car business enterprises, the scale of independent second-hand car dealers is gradually expanding, and the total amount and average price of vehicles operated are relatively high, indicating that their business scale and quality have obvious advantages.

In the development of recent years, the used car industry has gradually entered the stage of "customer is king" from "car source is king", and used car dealers have changed from "operating vehicles" to "operating customers", and good talent reserve and management ability have also become a necessary condition for serving customers. However, many second-hand car manufacturers still focus on the acquisition of vehicles, the lack of team management ability, resulting in the company's talent system is not sound, has become an important bottleneck restricting the development and growth of car manufacturers.

(3) The development of the dealer group

Chinese automobile dealer groups continue to increase the importance of second-hand car business, and the second-hand car transaction volume of the top 100 dealer groups is on the rise year by year. In 2019, the top 100 dealer groups traded 1.22 million used cars, an increase of 7.9% year-on-year, accounting for 8.2% of the total used car transactions. From 2014 to 2019, the compound annual growth rate was as high as 26.5%, much higher than the overall growth rate of the used car market.

In 2019, the used car business of the top 100 dealer groups has the following characteristics: First, the income proportion of the used car business continues to increase. The revenue share of the used car business of the top 100 dealer groups increased from 4.7% to 5.2%. At the same time, the proportion of financial and insurance business revenue has gradually increased, from 3.5% to 4.7%. But compared with the US, where dealers' used-car business accounts for 32 per cent of the overall business, there is still plenty of room for growth. Second, most of the top 100 dealer groups achieved profit in the used car business. Among the top 100 dealers, 87% of the Group's used car business achieved profit in 2019, and the development of the used car business also led to the development of the Group's new car sales, decoration after-sales and other businesses. Third, the proportion of retail sales has increased significantly. The retail share of the used car business of the top 100 dealerships group increased from 20% in 2018 to 43.3% in 2019, and the used car business of the dealerships group gradually changed from the traditional simple wholesale model to the retail model for end customers.

(4) The development of second-hand cars of manufacturers

At the same time, in the overall development of China's second-hand car market, in the gradual scale and standardized development, the brand second-hand car development business of the host manufacturer relies on the brand second-hand car system established by the vehicle manufacturer's resources, and guides the development of the second-hand car market industry by creating norms, advocating integrity and improving services. Under the environment of market economy and capital cooling, each business entity actively explores an effective and suitable profit model for long-term development. Through the research data, it is found that there are 27 hosts to carry out the second-hand car business for a long time, and use it as a powerful means to improve the brand, promote new car sales, and cultivate new profit growth points. Most manufacturers carry out second-hand car business with replacement as the starting point, among which the replacement rate of independent brands is more than 5%, and the replacement rate of joint venture brands is more than 12%, providing a rich source of vehicles for the second-hand car market. Although the second-hand car business prospects are good, but from the impact of the industry environment, market, policy and other factors, there are not many manufacturers to independently register the second-hand car business of the second-hand car business company to carry out all aspects of business, statistical research data is as follows: