The dispute of express mode -- network mode and warehouse allocation mode

Comparison between network express mode and warehouse allocation mode

The total business volume of network express accounts for more than 80%

Network express delivery is the main body of e-commerce express delivery, of which network express delivery accounts for about 84%, and warehouse allocation accounts for about 16%. It is estimated that in 2016, the volume of e-commerce express delivery is about 21.5 billion pieces, the average daily order volume is 58 million pieces, and the average daily order volume of Taobao is about 33 million pieces, accounting for 57% of e-commerce express delivery, which is almost all network express delivery. Combined with the data of other e-commerce suppliers, the average daily order volume of e-commerce express delivery in the network express mode reached 49 million, accounting for 84% of the entire e-commerce express delivery, constituting the main body of e-commerce express delivery. The single volume growth rate of warehouse allocation mode is higher than that of network express mode. Through the analysis of the data in the past three years, the growth rate of the express order volume of warehouse distribution providers in 15/16 was 48% and 66%, higher than the network express mode. On the one hand, we believe that the business volume base of warehouse distribution mode is small; On the other hand, it is the increase in the number of quality consumption of consumers, the increase in the number of online shopping of online supermarkets, e-commerce self-owned and brand merchants, which stimulates the increase in the number of warehouse allocation orders.

The network express logistics system is more sound

The network express mode has a network system, while the warehouse distribution mode has a warehouse network system. In contrast, the network express system is more sound and has a wider coverage. Network express enterprises have formed a relatively dense network system, established a logistics system for the distribution of transit centers, franchisees, and terminal outlets, which basically covers county-level cities throughout the country, and the warehouse distribution network takes the warehouse as a node to build transportation channels with landing distribution enterprises, and the scale and network density are not high at present.

Non-standard products are suitable for network express, and standard products are suitable for warehouse allocation

The warehouse allocation mode is suitable for self-operated e-commerce, the goods are standard products, the sales volume of a single product is high, and the customer has high timeliness requirements. At present, the warehouse allocation model is mainly applied to Tmall supermarket, Jingdong self-operated, Vipshop, which are typical of e-commerce self-operated. The applicable products are generally standard products, SKU single products are few, and single product sales are high, such as home appliances, 3C, and explosive goods. Due to high sales volume, high turnover, relatively low inventory cost, warehouse operation complexity is not high. Usually suitable for warehouse management, close to customers, nearby distribution to customers, customer response is high