With a series of policy guidance and support, textile and garment enterprises pay more attention to research and development design and brand creation. At present, China's garment exports are accelerating the transformation from OEM (processing and production) to ODM (design and production) and OBM (brand production), and the proportion of independent brand exports is increasing year by year. By the end of 2011, the whole industry has more than 180 "Chinese famous brand products", more than 200 well-known trademarks, a number of well-known brands into the international market. A number of advantageous enterprises began to try to carry out the international operation of the brand, attract international intelligence, acquire foreign brands, and establish research and development centers and design offices in developed countries.
Industrial transfer is proceeding in an orderly manner
With the rapid rise in the cost of various production factors in the southeast coastal areas, the advantages of the central and western regions, such as proximity to raw material sources and abundant labor supply, have gradually emerged, and the textile industry, especially the garment and textile preliminary processing industry, has accelerated the transfer to the central and western regions. In order to guide the orderly transfer of industries, relevant departments and local governments should strengthen the connection, organize a national textile industry transfer work exchange meeting, build a docking platform between enterprises and parks, and promote inter-regional industrial undertaking.
The eastern region has accelerated industrial optimization and upgrading by transferring industries and building trans-regional industrial chains. The central and western regions gave full play to their comparative advantages and persisted in undertaking transfer through innovation and upgrading, and their industrial scale grew rapidly. In 2010, the investment in fixed assets of textile enterprises in the central region reached 148.7 billion yuan, an increase of 46.7%, and the investment in the western region was 37.4 billion yuan, an increase of 44.3%, and the investment growth rate was 27.7 and 25.3 percentage points higher than that in the eastern region, respectively. In 2011, the proportion of textile output value in the central and western regions in the whole industry has increased from 17% in 2009 to 21%.
After ten years of rapid development, China's textile power status has been further consolidated, but in the international industrial division of labor is still in the low-end of the value chain of processing and manufacturing links, in the international industrial system and international trade lack of voice, pricing power. In the face of increasingly complex and changeable development environment at home and abroad, the textile industry will adhere to accelerating the transformation of economic development mode as the main line, structural adjustment and industrial upgrading as the main direction, independent innovation, brand building and integration of the two as important support, to expand domestic demand and improve people's livelihood as the fundamental starting point, to improve the value chain and achieve sustainable development as an important focus. The development of a modern textile industry system with optimized structure, advanced technology, green environmental protection, high added value, and strong employment capacity will lay a more solid foundation for the realization of a powerful textile industry.
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