Printing industry characteristics of the technical level and development trend facing the opportunities and challenges of barriers

(3) Digital strategy promotes industry transformation and upgrading

The national "14th Five-Year Plan" mentions "accelerating digital development and building digital China", which requires accelerating the construction of digital economy, digital society and digital government, driving the transformation of production mode, lifestyle and governance mode with digital transformation as a whole, and "creating new advantages of digital economy", which requires giving full play to the advantages of massive data and rich application scenarios. We will promote the deep integration of digital technologies with the real economy, enable the transformation and upgrading of traditional industries, foster new forms and models of business, and strengthen new engines of economic development. Therefore, under the promotion of the national digital strategy, industrial intelligence, 5G, data centers and other rapid development, industrial digital development into the fast lane, the printing industry will also accelerate the transformation and upgrading under the digital strategy.

(4) The printing and packaging industry is decentralized, and the new trend of the Internet of the printing industry will promote industry integration

The printing and packaging industry is still showing a highly decentralized pattern of "large industries and small companies". The landing of the industrial Internet will strengthen the ability of equipment networking and data collection in complex production processes such as printing and packaging, realize the end-to-end integration of data resources at all levels of printing enterprises, and help printing enterprises form process optimization, process optimization, equipment maintenance and accident risk warning capabilities based on data analysis and feedback. Achieve intelligent decision-making and deep optimization of enterprise production and operation management. Therefore, the integration of printing enterprises and the industrial Internet will cause the differentiation of enterprise operation management level, and then cause the differentiation of enterprise scale, the market size of regional, small and extensive backward management of printing and packaging enterprises will gradually shrink, or be gradually replaced by the large intelligent management of printing and packaging enterprises, the integration of the industry, and the industry concentration gradually increased.