Plastic runway industry market space situation, development trend and competition

(2) The overall competitiveness of the industry is weak, and there is a certain differentiation within the industry

Polyurethane runway paving material industry belongs to the sports plastic industry. At present, the enterprise scale of the sports plastic industry is generally small, the lack of core technology and core products, the overall competitiveness of the industry is weak, and there is a certain differentiation within the industry. Most enterprises generally small scale, research and development innovation ability is weak, failed to establish stable sales channels, product quality is not high, rely on low prices in the low-end market competition. With the further standardization of the market and industrial transformation and upgrading, these enterprises will be eliminated by the industry or merged by superior enterprises.

(3) Industry order to be standardized

In recent years, China's sports plastic track market demand has grown rapidly, attracting a large number of enterprises to enter the sports plastic industry. The good and bad operators vary, the product structure convergence phenomenon is serious, the industry competition order is more chaotic, and the business development of the advantageous enterprises in the industry has also caused a certain impact. In addition, the industry supervision is weak, and the industry is in a state of lack of supervision. The construction parties of sports facilities such as schools have a weak cognition of sports plastic materials and brands, which makes the market appear a vicious competition situation of "bad money driving out good money". With the increase of supervision and industrial upgrading and the improvement of final consumer awareness, the industry order will be gradually standardized.

(4) The degree of product differences is gradually increasing

A large number of enterprises in the industry lack core technologies and products, do not have core competitiveness, can only imitate the products of outstanding enterprises at home and abroad, resulting in serious product homogeneity and fierce market competition. However, with the continuous development of the economy and the continuous improvement of chemical materials technology, the potential market demand will continue to be stimulated and promote the industry to innovate. At present, some excellent enterprises at home and abroad are promoting the plastic track industry towards higher performance, lower cost, more environmentally friendly and healthy direction, sports plastic material products are serialized and diversified, the degree of product difference is gradually improving, the overall competitiveness of the future industry will be significantly improved.