Several choices of the founder of chemical fiber State

When most chemical fiber companies are still looking at the industrial Internet, Fang Junfang founded Chemical Fiber State, which is a one-stop comprehensive service platform for the chemical fiber industry. With the power of the Internet, she challenged practitioners' traditional thinking and traditional business, hoping to bring new possibilities to this traditional industry.

"Our industry is too traditional! Too traditional! Too traditional!" A leading enterprise in the chemical fiber industry after 85 executives had to Fang Junfang feeling.

Originally, many successors of chemical fiber family enterprises and practitioners who came back from overseas study have such doubts: Why do they have to drink and sociate? Isn't there some other way to close the deal?

As a post-80, deeply rooted in the chemical fiber industry for more than ten years, Fang Junfang, CEO of Fujian Fiber Chain Technology Co., LTD., founder of B2B platform Chemical fiber Bang, heard the voice of many second-generation practitioners in the process of practicing. At the same time, she is also sensitive to the fact that the first generation of chemical fiber people has a huge industry consulting demand. Therefore, she hopes to use the power of the Internet to build a new interaction and trade channel for practitioners in the chemical fiber industry.

Chemical fiber Bond is rooted in the chemical fiber industry, focusing on small, medium and micro enterprises in the industrial chain, and is an industrial Internet platform to provide them with industry information and consulting, matching, supply chain finance, SAAS system and other businesses.

As of October 2020, the GMV of Chemical Fiber Bang platform has exceeded 100 billion since its establishment 6 years ago, of which 2 billion are self-operated. Launched in August 2019, the "Chemical Fiber State" APP has more than 150,000 registered users, becoming the largest mobile platform in the chemical fiber industry.

01 Accidentally entered the chemical fiber industry, confused in the "firm"

Since 2006 officially entered the chemical fiber trade industry, Fang Junfang's career trajectory is quite a bit of "the day will fall to the great responsibility of the people also, must first suffer their will" fate theory taste.

The time can be traced back to the graduation season of 2004, Fang Junfang accompanied the students to the interview of China Chemical Fiber Information Network. As a result, by coincidence, I was called for an interview and was successfully hired. As a marketing graduate, Fang Junfang's position is market planning. "I got into this business out of nowhere and stayed with the company until 2006."

Although he started as a marketing planner, Fang Junfang was also arranged to engage in sales work for a period of time. "In 2004, my monthly salary was almost 6,000 yuan." For fresh graduates, this salary level is still competitive today.

But in 2006, Mr. Fang asked his supervisor to leave. She said: "When I went in, the company was five or six years old. The eldest sister sitting across from me has been on the phone since she joined the company. I imagine my future and I feel that my core competence is diminishing."

Due to his work performance was quite recognized by the supervisor, the leader recommended Fang Junfang to the group company - Huarui Information (835311), engaged in the domestic trade of chemical fiber products.

Fang Junfang to every two years as a cycle for their own career planning, according to her idea, after completing the transformation from fresh graduates to social people's identity, 2006 and 2008 is their own mistakes and trial and error stage, in order to find a suitable industry for their own development.

In 2008 and 2010, you should be rooted in your chosen industry. "In fact, I was ahead of my time and found an industry in 2006. The reasons for firmness are also very simple: first, this is a de-aging, de-gendered industry; Second, with the precipitation of time, I can become more core competitiveness. This kind of industry is worth further study." Fang Junfang said that he knows many big sisters and aunts in the industry, one is more than 20 years, and they are respected as "experts" in the industry.

But around 2010, Mr. Fang hit a career wall. On the one hand, the aftermath of the 2008 financial crisis is evident. The chemical fiber industry opened a round of reshuffle in 2009 and 2010, and she generated career confusion. The China Textile Industry Association pointed out in the "2009 textile industry economic operation Analysis meeting" that in 2009, the chemical fiber industry eliminated a total of 1.372 million tons of backward production capacity, which is the most backward and deepest year.

Fang Junfang also admitted: "Almost to 2012, the entire supply side reform, the chemical fiber industry as a traditional manufacturing industry into a situation of oversupply, very obvious." As a trading company, it is very difficult for us to survive between the cracks."